Overview of local industry - from hand-painted damask to state-of-the-art computer production - that proves "Ulster is not just yesterday, it is also tomorrow".
The film showcases Northern Ireland as an industrial hub. Our narrator extols the virtues of Ulster - how its people, economy and scenic grandeur all lend themselves to the industrialist's ambitions. Government incentives aimed at reducing costs and increasing productivity further demonstrate the region's appeal. The film also allows us a peek at some of the prime industries of the time, from Belleek pottery in Fermanagh to synthetic rubber manufacture in Derry.
As part of August Craft Month 2016, five contemporary local makers have been invited to respond to Unlocking Film Heritage footage from the Northern Ireland Screen Digital Film Archive, including this film, to produce new work for Film Makers an engaging exhibition of contemporay craft.