Kennedy's Bread

Details

Location

Year

circa 1960

Source

Format

16mm

black and white

Length

25sec

Silent

sound

Courtesy

British Film Institute, Father Hugh Kennedy

Rights Holder

Father Hugh Kennedy

Description

This family favourite is guaranteed to have you singing all the way to the bread bin.

Kennedy’s bakery builds its brand with this catchy television advert. Like the bread, this earworm of a jingle is a fond favorite for many who grew up in Belfast. But bread wasn't the only thing baked in the Beechmount Avenue ovens. On Christmas Eve, mingled with the aroma of baking bread, you could savour the smell of Christmas dinner, as J. B. Kennedy would use his industrial ovens to cook turkeys for local residents.

 

Notes

This advert comes from the collection of National Museums Northern Ireland. Explore the Britain on Film map to find out more about this changing family business through the lens of keen amateur filmmaker Hugh Kennedy and the footage he created of his father J. B. Kennedy’s Bakery.
 

Credits

Digitised as part of Unlocking Film Heritage.

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